TERMS AND CONDITIONS OF USE OF THE HBCG WEBSITE

Last Updated: February 3, 2005

For purposes of these terms and conditions, "HBCG" shall mean The Hermosa Beach Consulting Group LLC.

1 ACCEPTANCE OF TERMS AND CONDITIONS. HBCG provides the information contained on this Website and any pages comprising the Website ("Website") to you subject to the terms and conditions of use set out herein ("terms and conditions"). By accessing, using and/or downloading any information from the Website, you are deemed to have accepted and agreed to the terms and conditions. If you do not accept and agree to the terms and conditions, do not access, use or download any information from the Website.

2 MODIFICATION OF TERMS AND CONDITIONS. HBCG may at any time modify the terms and conditions without notice to you and your continued access or use of the Website will be subject to the terms and conditions in force at the time of such access or use. Accordingly, you should review the terms and conditions periodically as your continued access or use of the Website shall be deemed to be your acceptance of the amended terms and conditions.

3 CONTENT OF THE WEBSITE. While HBCG desires to update the information contained on this Website on a regular basis, it makes no representations or warranties, whether express, implied in law or residual, as to the accuracy, completeness or reliability of information, opinions, data and/or content contained on the Website and shall not be bound in any manner by any information contained on the Website. HBCG reserves the right at any time to change the content or discontinue without notice, any aspect or feature of the Website. No opinions, research information, data or content contained on the Website (and whether posted by HBCG or a third party) should be construed as advice and same are offered for information purposes only.

4 LINKS TO OTHER WEB SITES. External links may be provided for your convenience, but they are beyond the control of HBCG and no representation is made as to their content. Use of or reliance on any external links is at your own risk. No hypertext links may be created from any Website controlled by you (whether directly or indirectly) to the Website without the express prior written permission of HBCG.

5 COPYRIGHT AND INTELLECTUAL PROPERTY RIGHTS. Copyright and all intellectual property rights in and to all materials, texts, drawings and data made available on the Website (collectively "materials") are owned by HBCG. Accordingly, any unauthorized copying, reproduction, retransmission, distribution, dissemination, sale, publication, broadcast or other circulation or exploitation of the materials or any component thereof will constitute an infringement of such copyright and other intellectual property rights. The trademarks, names, logos and service marks (collectively "trademarks") displayed on the Website are the registered and unregistered trademarks of HBCG. Nothing contained on the Website should be construed as granting any license or right to use any trademark without the prior written permission of HBCG.

6 SUBMISSIONS. If you submit any personally identifiable information, HBCG will treat such information in accordance with our Privacy Statement. If you submit any other information, including but not limited to copyrightable material, ideas, concepts, know-how, business methods, inventions, discoveries, improvements or techniques (“Intellectual Property”), you thereby grant HBCG a worldwide, nonexclusive, perpetual, royalty-free license (with right to sublicense) to use, modify, publish, display, copy, reproduce, perform publicly, and create derivative works of such Intellectual Property. You further agree not to submit or transmit to or from the Website any unlawful, threatening, libelous, defamatory, obscene, pornographic, suggestive, inflammatory or profane material, or any other material that could give rise to any civil or criminal liability under the law.

7 WARRANTIES AND DISCLAIMERS. HBCG makes no warranties, representations, statements or guarantees (whether express, implied in law or residual) regarding the Website. HBCG shall not be responsible for and disclaims all liability for any loss, liability, damage (whether direct, indirect or consequential), personal injury or expense of any nature whatsoever which may be suffered by you or any third party, as a result of or which may be attributable, directly or indirectly, to your access and/or use of the Website and any information contained on the Website and you waive any and all claims which you may have against HBCG in respect of any loss, liability, damage (whether direct, indirect or consequential) or expense of any nature whatsoever, which may be suffered by you or your dependants as a result of or which may be attributable directly or indirectly to the aforesaid. These limitations of liability shall apply regardless of the form of action, whether in contract, tort, strict liability or otherwise, and regardless of whether either party has been advised of the possibility of such damages. Notwithstanding anything to the contrary contained herein, HBCG shall not be liable for any indirect, contingent or consequential loss (including but not limited to loss of business or loss of profits) incurred or sustained by you or any third party howsoever arising in respect of your use of or reliance on the Website or any information offered on or via the Website.

8 GENERAL.

8.1 These terms and conditions constitute the sole record of the agreement between you and HBCG in relation to the subject matter hereof. Neither you nor HBCG shall be bound by any express, tacit or implied representation, warranty, promise or the like not recorded herein. These terms and conditions supersede and replace all prior commitments, undertakings or representations, whether written or oral, between you and HBCG in respect of the subject matter hereof. No addition to, variation or agreed cancellation of any provision of these terms of use shall be binding upon HBCG unless agreed to in writing by HBCG. No indulgence or extension of time which HBCG may grant to you will constitute a waiver of or, whether by estoppel or otherwise, limit any of the existing or future rights of HBCG in terms hereof, save in the event or to the extent that HBCG has signed a written document expressly waiving or limiting such rights.

8.2 HBCG shall be entitled to cede, assign and delegate all or any of its rights and obligations in terms of these terms and conditions to any third party without notice to you.

8.3 All provisions of these terms and conditions are, notwithstanding the manner in which they have been linked grammatically, severable from each other. Any provision of these terms and conditions which is or becomes unenforceable in any jurisdiction, whether due to voidness, invalidity, illegality, unlawfulness or for any reason whatever shall, in such jurisdiction only and only to the extent that it is so unenforceable, be disregarded and the remaining provisions of these terms and conditions shall remain of full force and effect.

8.4 These terms and conditions shall be governed by and construed in accordance with the laws of the United States of America without giving effect to any principles of conflict of law. You hereby consent to exclusive jurisdiction of the US courts in respect of any disputes arising in connection with these terms and conditions or any matter related to or in connection therewith.

If you have any questions about HBCG’s Terms of Use or Privacy Statement, please contact us at any time.